Cycling app for bike shops
For Bike Shops
Turn Your Bike Shop Into the Heart of Your Local Cycling Scene
Cyql helps bike shops organize shop rides, clinics, movie nights, and events—without the admin overhead. Build a community that keeps coming back.
Why it matters
Your Shop Is More Than a Place to Buy Bikes.
Start Acting Like It.
The most successful bike shops aren't just retailers—they're community anchors. Riders who attend your shop rides, clinics, and social events spend more, refer friends, and choose you over any online discount. The challenge? Organizing all of it manually—WhatsApp groups, spreadsheets, last-minute messages—kills the momentum before it starts. Cyql gives you one platform to run your entire shop community: from a recurring Tuesday evening ride to a sold-out maintenance clinic to a cycling movie night. Less admin. More riding together.
High visit rate
3× higher repeat visit rate among community-engaged customers
Reputation
2,000+ cycling clubs and shops already on Cyql
Easy and efficient organization
0 spreadsheets required to run your entire ride calendar
Platform Features
Everything Your Shop Community Needs, In One Place
Built for shops that want to lead their local scene—without hiring a community manager
Ride Calendar & Scheduling
Set up recurring shop rides in seconds—weekly, biweekly, monthly. Standardize pace, distance, meeting point, and duration once. Riders always have a clear view of what's coming up. No re-entering details, ever.
Event Ticketing & Sign-ups
Sell tickets or accept free sign-ups for workshops, clinics, movie nights, and product launches—directly through Cyql. Paid events unlock new revenue streams while keeping sign-ups effortless for riders.
Automatic Notifications
Riders get push notifications about upcoming rides, event changes, and last-minute updates. No more chasing people through WhatsApp. Everyone stays in the loop automatically.
Route & GPX Library
Build and share a central library of your favourite routes. Riders can access GPX files, filter by distance or terrain, and know exactly where they're going before they clip in.
Community & Member Management
Structured customer profiles, ride leaders, group segmentation, and participation tracking across all rides and events. Your customer data, organized and actionable.
Shop Dashboard
A clear admin view of all participants, upcoming events, ride sign-ups, and communications. Manage your entire community from one place—no tech background required.
Webcast: Driving Bike Shop Success Through Community
Discover how building a loyal local community can boost your bike shop’s growth. Watch our exclusive webinar hosted in collaboration with the National Bicycle Dealers Association (NBDA) in Canada.
Getting started
Up and Running in a Weekend
No lengthy onboarding. No IT department required. Four steps to your first shop ride on Cyql.
- Create your shop profile — Set up your Cyql dashboard with your branding, logo, and colors. Takes under 10 minutes.
- Schedule your rides & events — Add recurring shop rides, upcoming clinics, and social events. Set pace, distance, and key details.
- Invite your customers — Share your community link. Riders download the free Cyql app and join your shop community.
- Ride, grow, repeat — Track sign-ups, send updates, and build momentum. Every touchpoint deepens loyalty and drives riders back in-store.
Business impact
Community Isn't Just Branding—It Drives Revenue
Every touchpoint you create with a rider is an opportunity to deepen loyalty, spark a purchase, or earn a referral. Cyql turns your community activity into a measurable customer engagement engine.
- Monetize events directly — Charge for premium clinics, training sessions, or special events through built-in ticketing
- Increase repeat in-store visits — Riders who attend your events are more likely to return for purchases, service, and upgrades
- Reduce churn with consistent touchpoints — Weekly rides and monthly events keep your shop front-of-mind all year round
- Know your best customers — Participation data tells you exactly who your most loyal and engaged riders are
Create Experiences Riders Don't Want to Miss
The strongest cycling communities are built in the in-between moments—not just on the road. When your shop becomes the place where riders connect, celebrate, and learn, you stop competing on price and start winning on belonging. Cyql makes every type of shop event equally easy to organize: from a casual Tuesday roll-out to a ticketed maintenance clinic to a sold-out Festive 500 kick-off party.
Success story
"Less time organizing rides. More time on the bike.”
"Before, organizing a ride meant emails, messages and constant back-and-forth. Now it’s all in one place.”
Wijnand Debruijn
Co-Founder & Manager Assos Store (BE)
One platform
Manage Your Entire Shop Community From One Dashboard
The Cyql dashboard gives you a bird's-eye view of every rider, ride, and event without switching between tools.
- Ride & event calendar — Full schedule visibility. Set up recurring rides once and manage exceptions in seconds
- Customer profiles & roles — Ride history, emergency contacts, customizable roles (ride leader, admin, member)
- Direct communications — In-app announcements, push notifications, and event reminders. No WhatsApp chaos
- Route & GPX library — Upload, organize, and share routes. Riders access GPX files from the app before every ride
- Sign-ups & ticketing — Free and paid sign-ups for any ride or event, with participant lists and capacity limits
- Participation insights — See your most engaged riders, track attendance trends, and identify core community builders
Frequently asked questions
Advice and answers from the Cyql support team
Is Cyql really free to get started?
Yes. Cyql has a free plan giving you access to the core features—perfect for getting your first shop rides and events off the ground. Paid plans (from €8.25/month) unlock advanced ride planning, recurring trips, member management, and more.
Can riders sign up directly through the app?
Absolutely. Riders download the free Cyql app (iOS and Android), join your shop community, and sign up for any ride or event with a tap. You can set capacity limits, enable paid sign-ups, or keep everything free.
Can I charge for clinics and events through Cyql?
Yes. Built-in ticketing lets you set a price for any ride or event, choose ticket types, and enable payment. Riders pay at sign-up and everything is handled in advance—no cash on the door, no chasing invoices.
How do recurring shop rides work?
Set up the recurring ride once pace, distance, meeting point, duration and Cyql schedules it weekly, biweekly, or monthly automatically. You can update individual instances without affecting the whole series.
What replaces my WhatsApp groups?
Cyql does. All ride communications, event updates, and notifications happen through the app. No more messages getting buried, no more members missing updates because they left the group.
Can I customise Cyql to look like my shop?
Yes. Upload your shop logo and set your brand colors so the app experience matches your identity when riders use it.
Ready to Build Your Cycling Community?
Join 2,000+ clubs and shops already using Cyql. Start free—no hidden fees, no credit card required.
